Finishing & Screen Printing

EMT International demonstrating a direct mail digital finishing line at PRINTING United Expo

Wednesday 21. August 2024 - EMT International, a leading supplier of finishing equipment to the digital print, label and packaging industries is returning to PRINTING United Expo with an end-to-end direct mail digital finishing line on booth C2731, September 10-12 in Las Vegas.

Live demonstrations will feature EMT’s Chameleon RFX unwinder, the RFX dual head chip cutter, and a buckle folder. Integrated into EMT’s line is Videk’s DocuVision Pro automated inspection system providing analytics, live web-viewing, and recording of the roll to cut/stack print line to verify every detail at full production speeds. EMT’s Chameleon RFX unwinder will feature the new standard 23″ (584mm) web width as announced earlier this month.
Mike Herold, Executive Vice President of Sales & Marketing of EMT International said: “EMT International has a rich history of developing digital finishing solutions in the marketplace for a variety of applications. For the PRINTING United Expo, our focus is supporting direct mail. EMT International is well-positioned to support customers as they transform direct mail production with digital print and finishing technology. This will enable brands to accelerate the use of highly personalized campaigns, which are proven to be very effective.”
“Digital direct mail production presents unique challenges, from labor shortages to handling complex applications,” said Kate Eastman, Marketing Manager at EMT International. “Overcoming these hurdles is crucial for printers aiming to deliver high-impact, timely direct mail solutions. EMT International is addressing these challenges head-on with a portfolio of customer-focused solutions with robust equipment delivering one of the best OEE rates in the industry.”