Prepress

Taopix Unveils Brand Transformation and Cutting-Edge Product Line for Drupa 2024

Monday 03. June 2024 - Taopix, a global leader in personalised photo printing solutions, is thrilled to announce its re-branding and the launch of a ground-breaking suite of products at Drupa 2024, the worlds leading trade fair for print technologies.

Taopix has undergone a visual transformation, aligning its brand identity with its continuous commitment to innovation and customer-centric solutions. The re-branding represents Taopix’s evolution as a forward-thinking company poised to continue revolutionising the personalised printing industry. “We’re still recognisably Taopix.” Says Liz Spooner, Marketing Manager. “Everything that makes us who we are is still here, but better. The new branding speaks for that process of efficiency, longevity and simplicity which has been the driving ethos to our new unveilings today.”
At Drupa 2024, Taopix will unveil its latest offerings, including:
New Online Editor: Taopix introduces a revolutionised Online Editor, designed to empower users with intuitive tools and the best user experience in the market for personalised photo products. Featuring an array of customisation options and experience settings, licensees can tailor the new Online Editor to match the needs of their end user. In addition, the all-new Online Editor includes more than 80 improvements to its predecessor.
New Desktop Editor: Complementing its Online counterpart, Taopix launches a state-of-the-art Desktop Editor, providing users with advanced editing capabilities and offline functionality. With an emphasis on speed and versatility, the Desktop Editor empowers users to unleash their creativity without limitations.
iOS and Android App: For the first time, Taopix unveils its iOS and Android app, enabling users to create and order personalised photo products directly from their mobile devices. The Taopix App offers a seamless user experience, allowing customers to design and purchase products on the go.
“We are thrilled to announce the launch of our cutting-edge technology across Online, Desktop, and Mobile platforms, perfectly timed for Drupa. This release marks a significant milestone for Taopix, showcasing our commitment to innovation and providing our customers with seamless, versatile solutions to meet their diverse needs,” said Michael Carey, Commercial Director at Taopix. “Our new technology not only enhances user experience but also sets a new standard in the industry, reinforcing our position as a leader in the market.”