Newspaper & Mailroom

Star Media Group and Metroland Media Group Named Official Print and Online Media Supplier for 2015 Pan Am and Parapan Am Games

Wednesday 01. August 2012 - Games coverage will reach Canadians from coast to coast

Star Media Group, which includes the Toronto Star and Metro English newspapers across Canada, and Metroland Media Group announced today they have been named the Official Print and Online Media Supplier by the Toronto Organizing Committee for the 2015 Pan American and Parapan American Games (TO2015).
As Official Print and Online Media Sponsor, the Star Media Group and Metroland Media will have exclusive rights as the Print and Online Media Supplier for the 2015 Games, which will be held in Toronto and surrounding communities. Star Media Group and Metroland Media Group will provide TO2015 with promotional space in the Toronto Star, Metro, Metroland community newspapers and other publications and online properties, plus value-in-kind allocations of printing and distribution services related to the 2015 Games.
“We are delighted to be media sponsors for this major event in Toronto, in Ontario and in Canada,” said John Cruickshank, Publisher of the Toronto Star and President of Star Media Group. “Our goal is to provide Canadians from coast to coast with comprehensive, balanced news and in-depth information about the Games through the Toronto Star and our Metro newspapers in Toronto, Vancouver, Edmonton, Calgary, Saskatoon, Regina, Winnipeg, London, Ottawa and Halifax.”
“It is an honour to be media sponsors for these Games,” said Ian Oliver, President of Metroland Media Group, which includes more than 100 newspapers across Ontario, including such publications as The Hamilton Spectator and the Mississauga News. “We will strive to deliver news relating to the 2015 Games that readers in all of the communities that we serve can use.”
“Star Media Group and Metroland Media are the very definition of engaged, community-rooted media,” said Ian Troop, CEO of TO2015. “Their market leadership, their prominence, their reach, and above all their profound commitment to community-building make them the ideal partner for an ambitious project like Toronto 2015. More than anything else, these will be the People’s Games – an open, accessible celebration, not just of sports and athletic achievement, but of our unparalleled diversity and boundless dynamism. The Star Media Group and Metroland Media walk that talk every day in their media projects. Perfect partners for this important endeavour.”

http://www.thestar.com
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