Business News

DTI Launches Cloud Publishing Solutions at IFRA Expo

Thursday 02. September 2010 - DTI Cloud brings proven business model to European publishers to streamline costs and deliver higher value targeted content.

At IFRA Expo, Hamburg, Germany (October 4-6th October, 2010), Digital Technology International (DTI) will be demonstrating its next generation publishing solutions. All DTI solutions are now available across Europe via DTI Cloud, the company’s SaaS publishing platform. DTI solutions enable publishers to increase revenue by individually targeting content to their print, online and mobile readers; better engage with their communities, and further reduce costs.

DTI Cloud, the company’s popular Software-as-a-Service (SaaS) solution eliminates the need for capital expenditure and now adds new data centre facilities in Germany to support customers across Europe, including the United Kingdom and Ireland. The secure and highly redundant data centre has abundant bandwidth and the highest level of network availability in the industry. DTI Cloud is able to host a large number of newspapers, and thousands of users across the continent including the United Kingdom and the Republic of Ireland.

DTI ContentPublisher, the single multichannel CMS solution, enables content to be created once and delivered easily to every channel. At IFRA Expo it will be shown with the addition of a unique ‘discovery engine’, DTI ContentForensics, an IFRA First.

More than data mining or taxonomy search, DTI ContentForensics provides an unparalleled level of research and automation from current or archive data. It can also intelligently select key content for the delivery of different content to different channels, with a minimum of human intervention.

DTI Advertising has a built-in system for higher value targeted ad delivery so that publishers don’t have to share revenue with third parties. Browser order entry provides new online ad booking and billing, and includes multiple website support.

The new version of DTI Circulation, now in successful use at more than 1,000 sites worldwide, includes enhancements to campaign management, CRM and supply chain management.

European User Group Meeting
In order to coincide with IFRA Expo, DTI users in Europe are holding DTIConnect 2010, their user group meeting, on the 6th and 7th October, in Hamburg.