Prepress
The German edition of SUR is now also produced using the MILENIUM editorial solution
Thursday 08. July 2010 - Through the Protecmedia solution, the Malaga-based newspaper publishes the German edition without having to duplicate
The Malaga-based newspaper SUR has decided to produce a German-language edition of its newspaper, aimed at Germans living on the Malaga coast, for which it will rely on MILENIUM. This German edition is therefore in addition to the one already existing in English which, together with the main Spanish version of SUR, are also produced using Protecmedias MILENIUM solution.
Thanks to MILENIUM and its integrated newsroom, the SUR newspaper produces this edition without having to duplicate tasks, which lead to significant savings in both times and resources in producing this publication.
The newspaper in question is a weekly publication which is sold along the Malaga coast and has a circulation of 7,500 copies. Its content is 50% the same as that in the daily edition of SUR , while the remaining 50% is especially tailored to the interests of the German community living in the area. Its price is 1.10 euros.
The German edition therefore joins the English version owned by the Malaga-based newspaper. The percentage of common and specialist content is the same in both editions, and both are weeklies, but the circulation of the English edition – 49,000 copies per week – is much greater. In addition, the English version is free, and it has a much greater zone of influence, covering Gibraltar as well.