Prepress
Integration of K4 and Dalim Dialogue Benefits ADAC Motorwelt
Wednesday 31. March 2010 - ADAC Motorwelt was relaunched in January 2010 with a major facelift for its cover and layout. But the changes to Europes most widely read magazine (13.8 million copies a month) were more than merely cosmetic.
System integrator SNAP Innovation interfaced the K4 Cross-media Publishing Platform with Dialogue, an online soft-proofing application from Dalim. This integrated solution makes workflows more efficient and improves collaboration with the printing service by eliminating media discontinuities – that is, unnecessary switching of interfaces and format conversions. Now, editors coordinate directly with ADAC Motorwelt’s new media and printing services provider to fine-tune layouts within the integrated systems.
“Integrating K4 with the soft-proofing application at our media service provider Laudert’s cuts entire days off our turnaround time,” notes Georg Zähringer, head of production of ADAC Motorwelt. “For one, we no longer need hardcopy proofs and can view layouts online with accurate color-rendering. In addition, the system lets us know in real time when a proof is available for approval.”