Prepress

The Future of Personalized Communication GMC Software Technology, Stand No. 11C221 at Ipex

Wednesday 24. February 2010 - GMC Software Technology, the standard in personalized communication, today announced that future trends and developing new technologies in personalized communications, from digital print to fully integrated, multi-media campaigns, will be demonstrated by GMC Software Technology at Ipex, stand number 11C221.

The Swiss-based company supplies software to manage data-driven personalized communications from transactional correspondence to direct mail, TransPromo print, social media campaigns and corporate communications. It will be showing how print fits into an increasingly seamless corporate communications strategy and how print businesses and in-house printing departments can help their customers and themselves, to grow profits and cut costs by using the latest software technologies.

GMC ‘s customers include international banks and financial institutions, utilities, direct mail houses, insurance companies and print service providers in every continent- except Antarctica. Despite the international recession, the business has continued to thrive and expand as an established leader in personalization management technology.