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TAOPIX ANNOUNCES WORLDWIDE ROLL-OUT OF VERSION 2.1 OF PHOTOBOOK WORKFLOW AND PRODUCTION PACKAGE
Monday 06. July 2009 - Photobook software specialist, TAOPIX, has announced the global roll-out of the latest version of its end-to-end photobook production solution, TAOPIX V 2.1. The new version has been developed to meet growing international demand for its feature-rich, customisable photobook software.
Says James Gray, CEO, TAOPIX: “Our photobook software business has exploded since we launched this product into the market just two years ago. Uptake has been rapid and as a result of this phenomenal success we have expanded our operations in Europe, America and Asia. TAOPIX Version 2.1 is the ultimate photo book solution and contains all the software tools required to launch a highly flexible and profitable photo book business.
Version 2.1 is very “feature-rich”, which once again shows our commitment to continually improving our products to reflect the markets they serve. These new features are easy to use and offer many additional functions which have been developed following user feedback. So, critically, they are not enhancements for their own sake, but real advances based on customer requirements to the benefit of both our customers and TAOPIX.”
TAOPIX is a robust photobook solution for the production of personalised calendars, year books, greetings cards, diaries, posters and wedding and personal photo albums and Mr Gray says Version 2.1 offers commercial and digital printers, print-for-pay outlets, prolabs, photo and mini-labs the opportunity to develop strong, additional revenue streams for their businesses for what is a relatively small capital outlay.
TAOPIX Version 2.1 incorporates a range of enhancements including:
True end-to-end solution from designer, shopping basket to production
Fast, powerful design engine
Multilingual – 11different language versions and growing
Multiple currency conversion
Many local and world wide payment gateways already developed/included
Full control to build new products and templates means you do not have to go back to manufacturer to add a new feature
Auto update
Buy now, pay later function
100 percent increase in picture loading speed and improved picture management
Cross-platform compatibility for PC and Mac
TAOPIX is a platform that allows each printer to develop a customised business model around the software, providing each unique user licensee with full control over the solutions shopfront and multiple branding options via a customised client interface; as well as the option to input new product offers, pricing, shipping vouchers and tax setting/updates timeframes. TAOPIX V 2.1 also enables the printer or prolab to configure products to suit specific sheet size, set-up and finishing capabilities including custom covers for hard and soft back albums.
The TAOPIX V 2.1 photobook solution consists of three integrated components: TAOPIX DESIGNER, which enables customers to download the requisite software from their TAOPIX licensee (printer or photolab) and using a simple drag and drop operation, quickly and easily design their own personalised, high quality, multiple-page photobooks.
TAOPIX WEB uploads and processes the order, including shopping basket and secure online payment; TAOPIX PRODUCTION then oversees the job ticketing; outputs the file in PDF, JPEG or TIFF format and sends the order for printing, finishing and dispatch.
“This is a genuine end-to-end photobook solution”, continues Mr Gray, “which is where we believe it to be unique in the marketplace. TAOPIX is a great additional service offering for printers and photolabs, as it integrates easily with printing equipment currently on site. As it operates via a unique user production license, it also ensures that each user secures 100 percent of the business coming through that specific ordering channel.”
The roll-out of TAOPIX V 2.1 also coincides with the companys global expansion, with new offices recently opened in Asia and the Americas to enable TAOPIX to offer a more comprehensive global service and support network to the companys ever-expanding dealer and sales channels.
Concludes Mr Gray: “As we all know, there has been a seismic shift over the last few years in photography with digital cameras now by far the dominant format in both the professional and consumer markets, and in line with this, the international photobook production market is also booming. Consequently, its our aim to develop the most effective, comprehensive and easy to use end-to-end photobook software to drive TAOPIX to the top of the market in terms of sales and brand recognition. With TAOPIX Version 2.1, I believe we have achieved the next step in this process and we will now continue to evolve this product, together with our partners and clients, to ensure we can maintain our leadership in photo book production technologies.”