Prepress
MapInfo Professional v10.0 Delivers Costs Savings and Improved Operational Efficiencies
Wednesday 03. June 2009 - Leading Location Intelligence Solution Features Enhanced Data Access, New User Interface and Open Source Support
Pitney Bowes Business Insight, the leading global provider of location and communication intelligence solutions, today unveiled MapInfo Professional v10.0, the latest version of the companys flagship application for business mapping and analysis. With more than 80 percent of corporate data including a location component, MapInfo Professional provides organizations with the ability to visualize and analyze information to secure valuable insights and tremendous advantages over their competitors, which is critical in todays economic environment.
A powerful and user-friendly mapping and location analysis application, MapInfo Professional 10.0 now includes a redesigned intuitive user interface, access to PostGIS, an open source database, and a built-in support for Layered PDF generation. The end result is a cost-effective solution that enables organizations to gain optimal value from their data when making decisions about managing inventory, allocating resources and communicating with customers.
“MapInfo Professional is a powerful solution that enables multiple departments throughout our organization to access and analyze data relating to a myriad of town services,” said Mike Mull, applications manager, Technology Services, Cary, N.C. “The newest version provides greater ease of use, enabling users, regardless of their IT skill level, to more quickly create desired maps for improved decision-making and public consumption. The ability to customize the user interface also gives our employees greater flexibility when creating maps.”
“Location-based information offers a springboard to a wealth of important geographic analytics such as customer buying patterns, demographic and lifestyle information, routing directions, traffic patterns and more,” said Mark Smith, CEO & executive vice president of research, Ventana Research. “The advancements in usability in MapInfo Professional 10.0 reduces the time it takes to perform simple to complex location related tasks and projects. This significant improvement benefits organizations when they are evaluating their competition, examining potential customer opportunities, aligning resources across geographies to maximize and predict market potential for improving operational and financial performance.”
Benefits of MapInfo Professional 10.0 include:
Greater Ease of Use – A more intuitive user interface and data sharing via layered PDF enables organizations to more easily and efficiently create and share customized maps, resulting in greater efficiency and time savings.
Cost Savings – MapInfo Professional 10.0 supports PostGIS, an open-source database, providing users with a cost-effective open source alternative.
Enhanced Data Access – Organizations can tap into even more data including Microsoft SQL Server 2008, giving organizations even greater flexibility and continuing access to multiple forms of data.
“As we celebrate a major milestone with the release of MapInfo Professional 10.0, Pitney Bowes Business Insight remains committed to helping organizations gain the most value from their data when making business critical decisions. We solicited direct input from hundreds of customers to ensure that MapInfo Professional 10.0 best meets our customers needs,” said Michael Hickey, president, Pitney Bowes Business Insight. “In todays challenging economic conditions, its vital that organizations have the necessary tools when making decisions about allocating resources, managing inventory and aligning strategies with their customers. MapInfo Professional 10.0 provides a cost-effective, easy-to-use solution that can help organizations make forward-thinking decisions and remain competitive in todays world.”