Packaging
EFI Takes Center Stage at Digital Label Summit in Barcelona
Friday 22. May 2009 - At the Digital Label Summit in Barcelona, Spain, March 24th and 25th, Dr. Ken Stack of EFI (NASDAQ: EFII) spoke on two of the conference's program sessions. Dr. Stack, who is the general manager and the senior vice president of EFI's Jetrion Industrial Inkjet Systems, participated in the "Inkjet Workshop: Making sense of the explosion of inkjet technology" as well as the "Making digital printing an active tool for brand protection" panel discussion. Due to his extensive expertise in digital printing, Dr. Stack is frequently asked to present at key industry conferences and summits.
The discussions and workshop presented unique learning opportunities for self-adhesive, wet-glue and shrink and wrap-around label converters, flexible packaging converters, folding carton converters, general printers, label designers as well as brand owners. Subjects covered included inkjet technology options, speed enhancements, resolution, substrate capabilities and future inkjet prospects. Additionally, strategies for digital printing technology solutions in brand protection and anti-counterfeiting were discussed. Both topics are increasingly important for label and packaging converters, especially those that serve markets such as wine and spirits, food and beverage, health and beauty and pharmaceutical/nutriceutical.
While at the Digital Label Summit, EFI presented detailed information about the Jetrion line of products. The Jetrion 4000 UV Inkjet System combines EFI’s core strengths of workflow, RIP technology, ink development and machine manufacturing into a single stand-alone narrow-web digital press aimed specifically at the label market. It is particularly suited for those with short runs, or requiring versioning or variable data.
“In today’s tough economic climate, it is increasingly important that label providers find ways to become more competitive, efficient and profitable. EFI is leading the digital print technology race and with its award-winning Jetrion 4000 and can help label and packaging providers accomplish all three,” said Dr. Stack. Adding, “This inaugural Digital Label Summit offered an opportunity to showcase our Jetrion portfolio, which is designed around the latest technology innovations to make our customers successful now and in the future.”