Inkjet & Digital Printing
Kodak Digital Press Drives Growth and Profitability for Rhino Print Solutions
Tuesday 21. April 2009 - Catering to the needs of the advertising and marketing industries in Western Canada and the Pacific Northwest, Rhino Print Solutions has a passion for quality that is second to none.
When the full-service print supplier needed a creative way to digitally print and personalize communications materials while maintaining the highest levels of quality, it chose Kodak. With the installation of its new KODAK NEXPRESS M700 Digital Color Press and KODAK DARWIN Pro VDP Software, the company is poised to meet the digital printing needs of its customers and grow its business.
“When it comes to the success of our customers, the ability to deliver personalization is key,” said Candice Bauer, Marketing Manager, Rhino Print Solutions. “Thats why we invested in the print-on-demand capabilities of the NEXPRESS Press and the variable data printing (VDP) capabilities of DARWIN Pro Software. Now were able to offer our customers high-quality, high-value printing solutions, including one-to-one marketing via variable data direct mail, which helps drive a greater return on marketing investment.”
Whether producing folders, flyers, posters, brochures, newsletters or packaging, the NEXPRESS M700 Digital Color Press helps Rhino Print Solutions produce exactly what its customers want: image quality as vibrant as their ideas; productivity on pace with their schedules; and performance that rivals their drive to succeed. The NEXPRESS Press runs at rated speed across all common substrates and features five paper feeders with a 6,000-sheet capacity to handle mixed media from all feeders. It produces excellent text and graphics, solid density, vibrant colors across a wide gamut, and high resolution for application versatility.
DARWIN Pro Software allows Rhino Print Solutions to create graphically rich, sophisticated, personalized images for high-impact VDP jobs. The company is able to produce communications that effectively grab the attention of readers when they see their names rendered on creative images and textures. DARWIN Software utilizes ADOBE PHOTOSHOP Software for its personalized image creation. For even more advanced effects, DARWIN Software is also integrated with leading image personalization solutions.
Rhino Print Solutions, founded in 2001, employs 75 people and generated $14 million in revenue last year. The company recently completed the expansion of its Calgary facility from 6,000 sq. feet to just under 13,000 sq. feet. It serves the advertising, design, corporate and institutional markets in and around Vancouver and Calgary in Canada, and Seattle and Portland in the U.S.