Business News
Kodak Launches Fall/Winter Issue of ONE Magazine at Graph Expo
Tuesday 28. October 2008 - Latest edition features special cover, valuable content for service providers
Distributed to Kodaks Graphic Communications Group (GCG) customers around the world and available to Graph Expo attendees, ONE magazine offers a mix of feature content, case studies, useful tips, and insight on the prominent opportunities across the graphic arts market. ONE magazine was founded two years ago with the mission of giving each of Kodaks GCG customers a tool for expanding their business and maximizing their investments. The magazine captured a Gold Award from the League of American Communications Professionals in the 2006 Inspire Awards and the 2007 Spotlight Awards.
The latest issue of this publication examines trends in the market, focusing on the challenges that providers face, and the ways they are capitalizing on technology and an understanding of their customers to achieve success. Readers of ONE magazine include business owners and executives worldwide focused on the growth and profitability of their businesses.
The Fall/Winter issue features a unique cover printed with KODAK NEXPRESS Dimensional Clear Dry Ink for a cover story about the George Eastman Houses annual report. The one of a kind cover showcases the unique capability of the KODAK NEXPRESS Digital Production Color Press to add texture to images with its Intelligent Dimensional Coating Solution and Dimensional Clear Dry Ink. Together, these technologies combine to produce a raised printing or tactile effect, enabling the viewer to feel the surface of the items in the image.
“The unique capabilities of Kodaks Dimensional Clear Dry Ink will completely change how customers view image quality, enabling them to feel three dimensions of a printed image with their fingers,” explains Mark F. Weber, Vice President, Marketing, Electrophotographic Systems, Kodaks Graphic Communications Group. “Digital printing providers can now demonstrate to their clients how the ability for customers to touch dimensional printed direct mail will maximize a campaign’s return rates, both energizing a print providers revenue and margin growth.”
Other articles in this issue include a look at how the lines between newspaper and commercial printers are blurring, an overview of the opportunities in the photo products market, a profile of companies embracing sustainability as part of their business plan, and a collection of resources for promoting the value of print.
The U.S. and Canada edition of ONE magazine was printed on Mohawk Paper 50/10 Matte, Blue White, 80 lb. cover and 100 lb. text, which contains 15 percent post consumer recycled fiber, is manufactured with Green e-certified renewable wind power and is Green Seal certified. Approximately 24,000 copies are printed for the U.S. and Canada market.
Kodak will show its products and integrated solutions for graphic communications professionals in booth #600 at Graph Expo. To receive regular updates from Kodaks Graphic Communications Group, go to Twitter.com/KodakIDigPrint and register for the companys new Twitter feed.