Business News
Heidelberger Druckmaschinen with New Sales Partner in Israel
Tuesday 23. September 2008 - oy Systems will sell Heidelberg solutions exclusively and plans to extend sales and service network
Heidelberger Druckmaschinen AG (Heidelberg) and Noy Systems Ltd. have signed an exclusive agreement for the sale of Heidelberg solutions in Israel. The new sales partner, based in Petach-Tikva near Tel Aviv, will provide support for around 300 Heidelberg customers in Israel and is well placed to offer them the full Heidelberg portfolio of prepress, press, and postpress solutions, including workflow solutions and services. This family business was founded in 1985 and currently employs 27 staff. For the beginning of next year it is planning to raise this number to around 40.
“In Noy Systems we have a partner that has excellent knowledge of the Israeli market for sheetfed offset solutions and already has a broad customer base. We are convinced that in Noy Systems we have found the best supplier for our Israeli customers,” said Bernhard Schreier, Chief Executive Officer of Heidelberger Druckmaschinen AG, when signing the agreement in Heidelberg.
Guy Noy, Managing Director of Noy Systems, added: “Our company is from now on the only full-service supplier in Israel covering the sheetfed offset sector. The state-of-the-art technology from Heidelberg, coupled with the experience and service mindedness of our staff, is sure to impress our customers.”
The Israeli sheetfed offset printing market in total has a yearly volume of around 35 million Euro and is therefore one of the key markets in the Mid-East region. Medium and large formats up to a sheet width of 105 centimeters (41.34 inches) are enjoying particularly attractive growth rates. The country’s printing sector is concentrated in the regions around Tel Aviv, Jerusalem, and Haifa. Most of the print shops are commercial printers.