Business News
drupa 2008: Trade Show Program for Print Buyers & Marketing Professionals
Monday 14. April 2008 - At drupa 2008 in Düsseldorf, Germany, the worlds largest trade show devoted to printing technology from May 29th to June 11th the Heidelberger Druckmaschinen AG (Heidelberg) presents a trade show program consisting of tours, lectures and excursions for marketing professionals, creatives, production managers and print buyers
The participants receive an overview of print innovations and their benefit for the brand and company communication: Why is the medium of print an indispensable element of effective brand and corporate communication? How can companies use special applications to design their print products to be even more successful?
Print buyers & marketing professionals can register online at www.heidelberg-drupa.com for the following dates.
Program overview
Highlight-Tour:
Heidelberg will explain innovations and solutions for print buyers directly at the presses at the exhibition halls from special applications, such as brand-protection for packaging, to Prinect software for cross-linking print buyers and print shops.
Tour Dates: German: May 29 and June 2 6, and 10 at 2:30 p.m.
English: May 31 and June 4, 8 at 2:30 p.m.
“Brands, Print & Rock n Roll” Tour:
The ultimate live print show in Gelsenkirchen at “GT Trendhouse 42”. Heidelberg will be amplifying the limits of print technology and will pitch security printing and special effects in premium print.
Tour Dates: German: June 2, 3 and June 9,10 at 10:00 a.m. – 2:00 p.m.
English: June 2, 3 and June 9, 10 at 1:00 p.m. – 5:00 p.m.
Packaging Day at the “drupa cube”:
The “drupa cube” is a meeting pavilion offered by the trade fair drupa to print buyers. Speakers of the Heidelberger Druckmaschinen AG as well as other experts welcome print buyer & marketing professionals to lectures and discussions about topics such as “Marketing and Packaging” as well as “Brand Protection”.
Date: June 9, 2008, full-time (only in German).
Print Buyers Information desk:
Every day during the show you will receive detailed information from the Print Media Academy on the role of print in brand and company communication in the “Information & Business Center” in Hall 1.