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Kodak Appoints AtéCé Graphic Products as Exclusive Dealer for CLARUS WL2 Printing Plates in EAMER

Tuesday 04. March 2008 - Kodak’s Graphic Communications Group (GCG) has appointed AtéCé Graphic Products of the Netherlands as the exclusive sales channel and master distributor for the KODAK CLARUS WL2 Digital Waterless Printing Plate in the Europe, African and Middle East Region (EAMER). The arrangement is effective immediately.

AtéCé Graphic Products is a leading supplier and manufacturer for the printing industry, and its long-standing relationship with Kodak spans a decade. The firm has in-depth expertise and experience in serving the unique needs of the Direct Imaging (DI) press market, and has a highly experienced technical and support staff who understand the challenges and applications of DI technology. AtéCé provides a complete portfolio of products for this market including washcloths, inks, blankets, wipes and other related DI materials. AtéCé already exports to local dealers in almost 50 major countries in the region.
Kevin Cazabon, Regional Prepress Solutions Director at Kodak’s GCG, said, “The CLARUS WL2 Plate is a great product but it’s the only product we have for that particular printing environment. As such we are delighted to forge this agreement with a company of AtéCé’s calibre that specializes in serving the needs of these customers – the new arrangement will be of great benefit to our customers and makes perfect sense for us.”
Bert Schelhaas, Managing Director at AtéCé Graphic Products, added, “Kodak’s CLARUS WL2 Plate is an excellent addition to our already extensive portfolio. It will enhance our position as total supplier to the industry and professional partner to our customers.”
The CLARUS WL Plate has been significantly improved since its initial introduction by Creo several years ago, and the re-brand to KODAK CLARUS WL2 reflects these changes. The plate has the highest sensitivity of any waterless direct imaging plate available today. It requires less laser power, facilitating an overall reduction in energy consumption, while providing consistent, high-quality imaging performance. The CLAURS WL2 Plate is also very easy to clean during the makeready process and features very low silicone debris. The plate can be used on the Heidelberg Quickmaster 46DI, Ryobi 3404DI, and KBA Karat 46 presses.
Printers interested in learning more about CLARUS WL2 Plates or testing the product can contact AtéCé Graphic Products directly for further information. It will also be shown on the company’s booth at drupa 2008.

http://www.kodak.com
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