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Revista Publish and Eversify Begin Mobile Publishing Journey
Tuesday 14. March 2017 - Revista Publish and Eversify Begin Mobile Publishing Journey
Brazil based Revista Publish has embraced the world of automated mobile publishing after investing in Eversify, the mobile content publishing software from Agfa Graphics.
Revista Publish wanted to create a digital version of its quarterly online magazine for mobile devices, in response to the boom in readers consuming content in a multichannel way. However, the companys in-house mobile publishing capabilities were limited, so it turned to Eversify to automate the production process and create a mobile edition of the magazine that reflected the professionalism of the publication.
From decision to implementation in two months time
Revisita Publish embarked on its mobile publishing journey in September 2016, when it began developing an app in close collaboration with the Eversify team. Before the cooperation, the magazine only offered a Flip Edition and NewsFeed. Just two months later, the app was available for download on the Apple and Google stores and the Revista Publish offering was automated as never before.
Since then, two mobile editions of Revista Publish have been generated, which are free to subscribers or can be bought via the app on a one-off basis. The publisher plans to release mobile versions of its other titles via the app, as well as make its back catalogues available for download.
Paulo Addair, CEO of Revista Publish Brazil: “After twenty-five years providing quality information to our thousands of readers, we’re finally able to reach the next level in technology thanks to Eversify. We still consistently offer our traditional quality, but now with added agility and greater capacity for interaction.”
Growing community of Eversify users
No publisher is alike, which is why Eversify assesses each customer case individually. Based on specific requests and customer needs, the solution is fully tailored to the publisher for the right use at the right time. The Eversify functionalities are gaining in popularity, with Revista Publish as the latest customer community addition. Rainer Kirschke, Business Manager Mobile Publishing for Eversify, Agfa Graphics, comments: “The software has opened up a lot of options for Revista Publish since we kicked off. It can quickly and easily produce professional-looking content for all mobile platforms, allowing readers to consume content on their preferred device. Revista Publish can also incorporate interactive elements and offer readers a more engaging experience. Just what the publisher ordered.”