Newspaper & Mailroom

The New York Times Announces Solid Circulation Gains

Friday 02. May 2014 - For the six-month period ending March 31, 2014, The New York Times saw solid circulation growth according to the just released Alliance for Audited Media (AAM) report. Total average circulation, which includes total print and total digital, was 2,149,012 for Monday-Friday and 2,517,307 for Sunday.

The gains in total average circulation over the same period one year ago were 15% for Monday-Friday and 8% for Sunday. The weekday gains can largely be attributed to the continued popularity of The Times’s digital subscription packages and benefited from the addition of the International New York Times to the AAM reporting data.
For this most recent AAM reporting period, total average digital circulation for Monday-Friday was 1,341,945 and for Sunday it was 1,300,106, an 18% and 22% year-over-year increase, respectively. This category of circulation includes all paid and verified digital subscription copies as well as paid subscriptions to replica editions and e-readers including Amazon’s Kindle and the Barnes & Noble NOOK.
Total average print circulation for The New York Times for Monday-Friday was 680,905 and total average print circulation for Sunday was 1,217,201. These figures represent declines of -7% for Monday-Friday and -3% on Sunday, when compared to the same period last year.