Newspaper & Mailroom
Johnston Press Launches New Recruitment Service in Scotland
Wednesday 12. June 2013 - Johnston Press, one of the leading community media groups in the UK, announced to day the launch of The SmartList Scotland. The SmartList, a fixed-price recruitment service, provides recruiters with a short list of quality, pre-screened candidates for one fixed fee.
The SmartList is owned and operated by Johnston Press, the publisher of leading newspaper titles and associated websites across Scotland, including the Scotsman, Edinburgh Evening News and Scotland on Sunday. This new recruitment offering, launched in September 2012, bridges the gap between traditional advertising and recruitment consultancies with strong emphasis on providing a high quality service to its clients.
The service is being launched in association with STV who will provide media and promotional support. A television advert promoting the benefits of using The SmartList first airs on the 13th June and will be repeated throughout the month.
The service has already enjoyed massive success in filling a large number of different roles for clients in a variety of industries. A multi-media campaign will promote the service through STV, reaching over 4 million viewers per month, and accompanied by a newspaper and online advertising campaign in all Johnston Press Scottish titles.
Businesses can submit their job details to The SmartList team of recruitment professionals for one fixed fee. Using their immense national resources, including local newspapers, jobs boards and social media, a ‘SmartList’ of high quality, local candidates is selected and screened specifically for the role. This is then submitted to the employer to review and interview the most promising candidates.
Stephen Anderson, General Manager of The SmartList, said: “We are incredibly excited about the new opportunities that this joint venture offers. The SmartList team has worked incredibly hard over the past 9 months and we are now perfectly positioned to offer the service to a larger audience.
“Currently, Scottish employers have to choose between traditional advertising and recruitment consultancies with no alternative. The success that we’ve enjoyed proves that there is a real need for this type of solution in the recruitment market place and we’re looking forward to bringing the service to Scottish businesses at a time when they need it most.”