Business News

Epson Mourns Loss of Barry Wise, Long-Time Retail Industry Expert

Thursday 03. January 2013 - Epson America announced today that Barry Wise, a long-time Epson consultant and retail industry leader, passed away on December 28, 2012.

“Barry was a one-of-a kind visionary who made an indelible mark in the retail technology industry,” said Mike Helm, Director of Sales for Epson’s Business Systems Division and long time colleague of Wise. “Barry was passionate and insightful about how technology could make a difference to retailers. He helped bring key Epson products to market over the years and forged partnerships that made a significant impact on our business. Epson has lost a dear friend and a valuable partner,” added Helm.
“Everyone who knew Barry liked him, because he was a terrific person and a dedicated professional. Barry was a true champion of Epson and for all that is good about our business. Barry embodied optimism and collaboration, a spirit he brought to his work every day. Those who had the privilege to work with him know he will be greatly missed,” said Rajeev Mishra, VP Marketing and Sales for Epson America.
As President of Wise Retail Consulting, Wise’s knowledge and expertise were well recognized in the retail technology industry. Wise worked behind the scenes in support of industry standards and initiatives for Epson at NRF and RSPA, and he was an early supporter of the Retail Orphan Initiative (RetailROI). Wise was a founding member of ARTS (the Association for Retail Technology Standards) and served on the advisory council for the NACS (National Association of Convenience Stores) Standards Committee.
Our condolences go out to his family, friends and industry associates.