Business News

Screen USA Appoints Aron Allenson to Support High-Speed Inkjet Equipment Sales

Wednesday 07. November 2012 - Screen USA today announced that graphics industry veteran Aron Allenson has been chosen as Sales Support Specialist to assist the Screen field sales team with sales of high-speed inkjet printing systems. Field sales representatives rely on support specialists to ensure quality customer service, and Allenson brings 20 years of hands-on experience in sales, marketing and project management to his new position.

Allenson collaborates with Screen sales professionals to advance sales campaigns and marketing initiatives focused on Screen’s Truepress series high-speed inkjet presses. Allenson identifies new selling opportunities and develops business relationships with decision makers. He also aids the sales team in quantifying product capabilities and relating those capabilities to client needs. In addition, he helps expand Screen’s customer base through lead generation and management.
Allenson’s professional background includes technical sales, business development and product management positions with both print service providers and digital color printing equipment vendors. Earlier in his career, he worked in prepress production at New York-based printing company R.S. Rosenbaum & Co. He holds a Bachelor of Science degree in Printing Management from the Rochester Institute of Technology