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New application specialist appointments at SAi set to strengthen customer support in key growth regions

Wednesday 05. September 2012 - SA International (SAi), a leading provider of solutions for the professional signmaking, large format digital printing and CAD/CAM for CNC machining industries, has bolstered its worldwide team with several key appointments.

In line with SAi’s strategic objective to develop business in growth markets, and maintain its well-renowned customer focused approach, the new additions ensure that the company’s sales channels are properly supported by strengthening the level of technical expertise available to customers.
Kody Lamberton joins SAi’s headquarters in Salt Lake City, USA, as EnRoute application support specialist. The announcement follows the appointments of Dean Derhak and Christa Brown who recently joined SAi’s US team as senior product manager and inside sales representative, respectively.
Focusing on SAi’s EnRoute CAD/CAM software for CNC machining needs, Kody’s remit will see him provide personalized application and technical support to North American CAD/CAM users and dealers on products like the powerful new EnRoute Version 5. With over five years of experience in similar IT support positions, Kody possesses extensive programming knowledge and a solid background in installing, configuring, and troubleshooting software and hardware.
In Europe, SAi’s team is expanded with the addition of Mark Dreesen, who takes on the position of application specialist for some of the company’s most popular product portfolios. These include the Flexi family of signmaking software; the industry-leading PhotoPRINT print and cut workflow package, as well as the recently introduced PixelBlaster PDF-based, print-to-finish production software. Mark’s role will see him interface with SAi’s network of dealers, providing invaluable technical support and assistance, while also conducting various training programs to develop dealer knowledge of the respective software solutions.
Also strengthening SAi’s worldwide support team as an application specialist is Jeff Bao, who will be based in the company’s Chinese office in Shanghai. Joining SAi from Kodak, where he spent three years in service-support, Jeff’s experience comprises installation, integration, training and maintenance of Kodak’s front-end and CTP products.
Finally, Ricardo Domenici has joined SAi’s Brazil office in São Paulo as an application specialist. With a primary focus on SAi’s Flexi and PhotoPRINT product families, Ricardo will provide technical support to the company’s extensive Latin American dealer network.
“Bolstering our teams with high caliber individuals that possess the drive and appropriate skills-set required to support our customers’ needs, are vital to our long-term objectives,” says Sarit Tichon, Senior Vice President, Worldwide Sales & Marketing, at SAi. “We are thrilled to welcome Kody, Mark, Jeff and Ricardo to the SAi family and are certain that their individual technical and customer-facing expertise will help us ensure users maximize the potential of the most popular and recognized software solutions within the sectors we serve.”

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