Business News

Axel Springer converts Chinese activities into license agreement with Titan Media Group

Friday 06. May 2011 - The Axel Springer AG converts the business activities of its AUTO BILD brand into a license agreement with Titan Media Group as partner.

The Chinese media company, which publishes China’s biggest sports magazine as well as the Chinese editions of L’Equipe and Golf Digest, assumes operations of the portal AUTO BILD China (established in 2008) and additionally launches a new monthly edition of the world’s largest car magazine AUTO BILD.
On the occasion of Shanghai’s international car exhibition, the first issue has already been published. Editor-in-chief is 34 year old Wang Yin, who gains more than ten years of experience as journalist in automotive, last as editor-in-chief of magazine Motor Trend China.

http://www.axelspringer.de
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