Newspaper & Mailroom
Sun-Times Media Announces Creation of STM Digital
Wednesday 05. January 2011 - Sun-Times Media today announced the creation of a new business operation called STM Digital, which will have responsibility for all Sun-Times Media on-line, mobile and other digital content publication and advertising businesses.
The new division will be led by Fred Lebolt, Senior Vice President and General Manager of STM Digital. In his new role, Mr. Lebolt will have overall responsibility for all Sun-Times Media digital content delivery and advertising sales, and will oversee and coordinate online activities throughout the company. He will continue to oversee company-wide integration of the new cloud-based editorial and content management system which positions Sun-Times Media to more quickly adapt to new digital platforms and opportunities. Mr. Lebolt has most recently served as Sun-Times Media’s Senior Vice President-News Operations. In his new position, he will report to Rick Surkamer, Sun-Times Media President and Chief Operating Officer.
“Sun-Times Media remains focused on the ongoing transformation of our business from a print newspaper operation to a multi-platform media company that delivers content and advertising in print, on-line and to mobile devices. Fred Lebolt is the right person to lead these activities and to guide us in determining how we take advantage of these opportunities for Sun-Times Media’s audience and advertisers,” said Jeremy L. Halbreich, Chief Executive and Vice Chairman of Sun-Times Media.
“The creation of STM Digital is the culmination of a month’s-long strategic review of our strengths and opportunities in the world of digital media. By taking this step we are intensifying our focus on our marketplace and our customers. We intend to weave together our strong market position in print advertising with an invigorated approach to all aspects of digital media, including on-line, mobile, tablets and other devices. Sun-Times Media continues to strengthen our digital products and our internal capabilities through use of cloud-based technology. Fred Lebolt has led that effort and will continue to bring that leadership to the full range of our digital products,” said Rick Surkamer, President and Chief Operating Officer of Sun-Times Media.