Prepress

The Ara newspaper is now on sale using the MILENIUM Cross Media editorial platform

Wednesday 15. December 2010 - • The installation affects eighty seats and will ensure that the newspaper has a modern and global solution

Good news for the Spanish publishing market, as a new newspaper hits the newsstands. Called Ara, it is a general newspaper published in Barcelona covering news affecting Catalonia as a whole. To get this new product up and running, the publishing company chose Protecmedia as its technological partner and its editorial platform – MILENIUM Cross Media – as the best in the market to allow it to launch a modern newspaper capable of coping with the current challenges in the market.
Ara has implemented MILENIUM Cross Media in 80 seats, thus equipping itself with a modern, global solution that effectively integrates all workflows, allowing the management and preparation of both editorial and advertising contents. All of this through the same work interface for everyone, which simplifies and facilitates all tasks.
In addition, the newspaper has ensured that it is perfectly placed to deal with the technological challenges that it may face in the immediate future, as well as being present in any other media without increasing its structural costs, thanks to the flexibility and adaptability of the MILENIUM Cross Media platform.