Inkjet & Digital Printing

Vertis Communications Opens New Operations Center in Westampton, N.J.

Friday 12. November 2010 - Vertis Communications, a results-driven marketing communications company that delivers inventive advertising, direct marketing and interactive solutions to prominent brands across North America, announced today it has opened an integrated operations center in Westampton, N.J. The 163,000-square-foot facility serves as a full-service hub and will streamline Vertis’ direct marketing, mailing and advertising services from a single, centralized location.

“The Westampton facility optimizes regional resources for a more efficient workflow,” said Steve Flood, senior vice president of direct marketing for Vertis Communications. “The new operations center will also help customers maintain market relevancy and will serve as a model for our other operational centers as we broaden our multi-channel capabilities across North America.”

The Westampton facility currently contributes 135 jobs to the local economy, and Vertis continues to recruit new employees to help staff the center. The facility houses specialists in direct marketing and traditional mailing services, in addition to Total Market Coverage (TMC) expertise in developing highly targeted newspaper supplements to increase readership and additional advertising vehicles.

The Westampton facility offers a full range of direct mail capabilities, from the conventional swing arm and high-speed inserting of impactful advertising and promotional material. The operations center will offer the following services, among others:

Ink jet address printing
High-speed envelope inserting
High-speed card affixing
Tabbing and stamping
Mailing (Certified by DSMS, CO-PAL and USPS)
“The deep direct marketing expertise now available at Westampton’s new operations center will strengthen Vertis’ value to our clients and continue to widen our direct mailing service offerings, including subscriber reactivation programs, fulfillment services and more,” said Flood. “This center offers new opportunities to increase collaboration and develop creative working solutions that benefit our clients and their evolving needs as today’s economy continues to shift.”


http://www.vertisinc.com
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