Business News
Aleyant Receives “Worth-a-Look” Award for Pressero Web-to-Print Technology at Graph Expo 2010
Wednesday 27. October 2010 - Company Reports Huge Success at Expo as Interest in its Web-to-Print Storefronts Increases
Aleyant Systems, a leader in value-priced web-to-print solutions for the graphic communications industry, today announces huge success at Graph Expo as the company received a coveted “Worth-a-Look” award for Pressero v.4, its recently upgraded web-to-print solution. Aleyant also reports strong sales at the Expo as demand for its web-to-print storefronts increases. The “Worth a Look” award program is sponsored by the Graphic Arts Show Company (GASC) and conducted independently by the PrintCom Consulting Group. Award recipients were selected from more than 2,000 individual products demonstrated at Graph Expo 2010 and announced during the Executive Outlook Conference on October 2, the day before the Expo opened. Pressero is the only web-to-print technology to receive the award this year.
“We are delighted to receive the ‘Worth-a-Look’ award for Pressero,” comments Greg Salzman, president of Aleyant Systems. “The newly upgraded Pressero is the only web-to-print tool that delivers so much functionality at such an affordable price. We appreciate the industry’s recognition for our latest achievement.”
Commenting on the booth traffic and resulting sales from Graph Expo, Steve Ciesemier, Sales Executive of Aleyant Systems states, “Though the number of attendees was understandably a little light this year, the quality of interest in our web-to-print storefronts was outstanding. Our booth was heavily visited as soon as the doors opened on the first day, and sales were consistent throughout the duration of the show.”
Announced at Graph Expo 2010, Pressero v. 4 is a major upgrade for Pressero users. This B2B and B2C web-to-print storefront system is used by printers, print brokers, in-plants, and other print service providers to provide fully integrated e-commerce, proofing, design, VDP, reorder, and other special capabilities to print buyers. Among the many updates and improvements in version 4 are integrated SEO and Social Media, an open XML architecture for integration with a print shop’s third-party applications, and the ability to auto-generate QR codes for use in personalized print materials.