Business News
Russian market moves to full color
Thursday 14. October 2010 - Océ showcases printing business applications at ON DEMAND fair in Moscow
Océ, an international leader in digital document management and delivery, today announced that Océ will be on the Postyle stand at the ON DEMAND event from October 18 – 22 in Moscow, presenting leading continuous feed inkjet color applications and business models.
Ideal for business applications: Océ JetStream systems
As digital printing applications move to full color on the Russian market, Océ is on track to capture the front-runner position. Océ had managed to put the first Océ JetStream 1000 inkjet printing system successfully into operation in Russia through distributor Postyle. The multi-purpose Océ JetStream 1000 system prints full-color personalized data in one step without requiring the corresponding production and expense of preprinted offset shells. Its engine produces high-quality full-color 600 x 600 dpi A4 images at 75 meters per minute, the equivalent of up to 1,010 A4 images per minute.
Océ JetStream systems combine speed and quality with flexibility and reliability and are therefore ideal for applications such as the digital production of books, newspapers, transaction/TransPromo and direct mail documents. Océ applications focus on these four fast growing business areas, showing how to make each copy of a newspaper an individual product. They also show how publishers can reduce waste for short-run books and create a viable on-demand model for printing publications. Finally, they show how full-color transaction documents and direct mail gain greater attention and contribute to a more professional image while making these more interesting and informative to read.
Océ and Postyle at the fair
The first two days of the event are reserved for conferences and presentations. Océ and Postyle will deliver focus presentations including business successes in the respective areas of migration from black & white to color, trends in the digital printing market, color inkjet developments and market perspectives in Russia.
At ON DEMAND Océ and Postyle will present innovative applications based on Océ continuous feed inkjet color technology. Together, both companies will deliver background information on their target group-related product strategy as well as on process optimized workflow and finishing solutions. The smooth migration from black & white to color, state-of-the-art solutions for offset-based commercial printers to make them benefit from digital without drastic changes in their production process are also part of the show.
See Océ at ON DEMAND in Moscow: Pavilion 2, Hall 5, booth B51501.