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Using Existing Resources to Increase Added Value in the Mailroom

Wednesday 01. September 2010 - Muller Martini at the IFRA Expo in Hamburg (October 4-6, Stand 4.120, Hall A4)

With their slogan “Grow with Efficiency”, Muller Martini will be demonstrating how newspaper manufacturers can make more efficient use of the mailroom as a center for added value at IFRA Expo 2010 in Hamburg (October 4-6).

Better utilization of existing capacity, additional added value resulting from innovation, commercial thinking, first-class maintenance for production systems – efficiency in the mailroom encompasses many different dimensions. Firstly, it is possible to use the mailroom more specifically as a center for added value with investment that will really reap rewards. Secondly, it is also possible to optimize existing production resources.

Integrating Saddle Stitchers in the Mailroom
Discover new possibilities for semi-commercial printed products with the expanded modular mailroom concept from Muller Martini. Muller Martini, the global leader for system solutions with impressive expertise in a multitude of processes areas, places great emphasis on increased integration of saddle stitchers in newspaper logistics – from entry-level models right through to high-performance lines. If newspaper supplements printed on an internal printing press are processed on saddle stitchers in the mailroom, then there is even greater flexibility with regard to the layout – in terms of formats as well as finishing.

As a result, not only is it possible to exploit the potential offered by previously unused printing capacity, but existing finishing systems, such as reels, stream feeders and stackers, can also be used. For newspaper manufacturers, this increased workload equals greater protection of their investment. The Expo is a chance to chat in person to the mailroom experts at Muller Martini – either at the exhibition stand or in the informal atmosphere of the Blue Hour in the evening – and to hear about solutions to the current challenges and requirements of the newspaper industry.

Muller Martini will additionally be demonstrating solutions for direct mailers and producers of advertising journals at IfraExpo. With the help of a management tool that Muller Martini supplies in conjunction with the Switzerland-based Direct Mail Company, these solutions will bring improvements to production logistics, thereby optimizing changeover times and insert changes. When combined with the ProLiner system solution, customer requirements in this segment are fulfilled perfectly.

Muller Martini has standardized its global service range under the new label MMServices. The various modules of the new service offering can help customers boost productivity, production reliability and value retention. IfraExpo is a chance for newspaper manufacturers to find out more about the benefits and special offers of the various service modules.

http://www.mullermartini.com
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