Prepress

Atex completes a successful 2009 with go-lives at three major global media companies

Monday 28. December 2009 - Atex is proud to announce that three more media companies went live on Atex systems during the month of December. Two of the companies installed Atex editorial content management systems to merge digital and print newsrooms, enhance the pagination process, and streamline editorial workflows with integrated multichannel publishing. The third company is using the Atex Matrix circulation system as a centralized customer marketing hub supporting four offices throughout the country.

The go-lives include:

The San Diego Union-Tribune, the 24th largest newspaper by circulation in the United States, is live on the Atex P-Series content management system. In less than 100 days, Atex provided the Union-Tribune with tools to support parallel workflows enabling multiple sections of the newspaper to be designed and paginated simultaneously. With P-Series eliminating many of the manual processes, the Union-Tribune is producing more than 420 pages per week with a staff of 250 users. The Atex system also helps reduce hardware and maintenance costs by allowing the Union-Tribune to run most of its services in a virtual machine environment.

P-Series is the second Atex system to go-live at the Union-Tribune, following its implementation of the Atex AdBase advertising system in March of 2008.

Nordkurier, a German daily newspaper with an average daily circulation of 94,000 readers, is fully live with the Atex H-Series content management system. The newspaper uses the Atex content management system to manage its entire editorial production cycle; from content planning and news gathering to editing and multichannel publishing. Using H-Series, Nordkurier can create content once and seamlessly publish it to any print, online, or mobile channel. The streamlined approach allows the newspaper to build new products and services without raising its operational costs.

Independent News & Media (SA), the leading newspaper group in South Africa, publishing 17 daily and weekly newspapers in the major metropolitan centers, is live on an Atex circulation system. The newspaper group is using the Atex system to manage its circulation process from customer orders and billing, to warehouse management and delivery. The Atex circulation system has also helped Independent News & Media migrate all of its subscription systems to a centralized database, providing a single location to support its operational processes and financial transactions for more than 200,000 subscribers. The implementation of the Atex system took less than six months and was completed after a series of go-lives that ended with the Durban office in the second week of December.

“These are all large, prestigious and complex projects, and Atex is proud of the collective hard work and dedication that helped make these go-lives a success,” says Peter Marsh, Atex Head of Global Product Management. “As we finish the year and look forward to 2010, Atex customers continue to show confidence in Atex as a partner that can help address key business challenges by improving efficiency and reducing operating costs. These implementations also demonstrate Atex’s unique position as a global provider of integrated systems that centralize workflows and eliminate duplication across the business.”

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