Business News
Kodak Brings Social Media into the Spotlight
Wednesday 05. August 2009 - 140 Characters Conference (#140conf) takes center stage at the KODAK Theatre in Los Angeles; attendees will talk, tweet and discuss the future of Real Time social web
A new wave of characters will take to the red carpet at the prestigious KODAK Theatre, to attend the 140 Characters Conference on October 27th and 28th in Los Angeles. The KODAK Theatres prestige and glamour is fitting in an age where social media is connecting individuals both in and out of the limelight. The LA event is expected to draw up to 1,200 attendees, seeking knowledge and insight regarding the effect the Real Time social web has on global business. During the conference, Kodak will exhibit their latest consumer products; feature red carpet photos and will host an “interview booth” for attendees to share their favorite KODAK Moments over Twitter.
“Kodak prides itself on helping people build relationships,” said Jeff Hayzlett, chief marketing officer and vice president of Kodak. “Were extremely pleased to co-host the conference and help show the world how the social media platform has transformed the way we communicate, explore and interact with the world around us.”
“Kodak is a perfect example of a brand setting itself apart in this new “State of Now” world,” said Jeff Pulver, creator and producer of the 140 Characters Conference. “The conference’s goal is to examine the impact real time social Internet has on celebrity, media, advertising and politics, and can only be enhanced by Kodaks participation. Were thrilled to partner with them.”
The “characters” slated to attend the event are those who are actively participating, who are passionate about Twitter, and who can speak to the effect “tweeting” has on topics such as business, celebrity, politics, and more. The conference will attract established celebrities, brands, members of the media and Twitter users, some of whom have become celebrities and brands in their own right. A second conference will take place in London on November 10th and 11th.