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DTI Signs Partnership Agreement with INMA for 2009-2010
Thursday 09. April 2009 - Partnership agreement brings solutions to challenging markets
INMA (International Newsmedia Marketing Association) a provider of global best practices and marketing ideas for news media companies, has signed a wide-ranging partnership agreement with Digital Technology International (DTI), a technology and services company that delivers audience-centric Web, print, and mobile solutions to publishers around the world.
INMA, together with DTI, is dedicated to bringing high impact and solutions into challenging markets worldwide. The 2009-2010 partnership supports INMA activities in North America, Europe, Latin America, Asia/Pacific, Africa, and the Middle East.
“DTIs outlook on the emerging news media industry is very similar to INMA in that audience development across platforms is the critical issue facing publishers,” said Earl J. Wilkinson, executive director and CEO of INMA. “DTI is on the cutting edge of providing technology solutions and services to help newspapers transition to news media companies.”
“This is a dynamic partnership,” said Ed Hubbard, director, product marketing, DTI. “We have progressive strategies that are changing news medias current process-oriented business models into something that will work now, and in a future market. INMA shares in our vision and is dedicated to news groups and their success.”
Implemented at more than 2,000 customer sites, DTI solutions-based software helps customers generate new revenue, reduce costs, manage resources, and make more informed business decisions.