Inkjet & Digital Printing
Etiketten-Reissner GmbH Increases Digital Labels Production with an HP Indigo press ws4500
Tuesday 10. February 2009 - Etiketten-Reissner GmbH, of Vöhringen, has installed a seven-colour HP Indigo press ws4500 for the production of self-adhesive labels, adding to its digital printing capacity.
Founded in 1971, Etiketten-Reissner is a family-run company offering both conventional and digital label printing and design services. Fourteen people are employed at its 600m2 production facility. The company is a long-time advocate of digital label printing, having installed its first digital press, an HP Indigo press ws2000 in 2001. Etiketten-Reissen offers a full-service, end-to-end solution for small and medium-sized companies, with in-house design capabilities that also undertake advertising work.
Through the use of modern presses and the growing influence of digital printing, Etiketten-Reissen sees the potential for new products and services in the market, with an increasing trend towards personalised, custom products in short runs. Etiketten-Reissen’s customers include direct marketing agencies and companies in the retail and industrial sectors.
“Our HP Indigo digital presses make it possible for us to continue to achieve our original goals: providing consultancy to our customers and delivering a flexible and reliable service with products of the highest quality,” said Richard Reissner, managing director. “Our HP Indigo pres ws4500 will make it possible to extend our services and deliver short runs, with fast turnaround times, at the highest quality and at reasonable prices.”