Prepress
Open Text Releases Next Generation Web Solutions
Friday 31. October 2008 - Open Text Web Content Management Meets the Most Demanding Strategic Enterprise 2.0 Initiatives
Open Text(TM) Corporation (NASDAQ:OTEX)(NASDAQ:TSX:)(NASDAQ:OTC), a global leader in enterprise content management (ECM), today unveiled a major new release of its Web Solutions that give enterprises powerful new capabilities to rapidly deploy intranets, extranets and Enterprise 2.0 solutions and meet the expanded demands of new digital strategies. The new release delivers a complete set of Web 2.0 tools tightly integrated to give customers far greater security and control over social media than possible with a set of point solutions.
In today’s information-driven economy, organizations need to be able to move swiftly to take advantage of opportunities and they need to see rapid return on investment from Web applications. Open Text Web Solutions, with its legendary RedDot technology, lets customers manage globally accessible public Web sites in concert with internal Web initiatives from a single comprehensive solution. It ensures a dynamic and engaging user experience by integrating, managing and optimizing content. It furthermore provides seamless access to information across a variety of existing applications and repositories, including SAP, Microsoft SharePoint, as well as all Open Text content repositories, databases, file systems, and Web 2.0 applications. Content can be managed, translated and distributed across dozens of countries and sites globally.
“The need for a comprehensive, easy-to-use, fast-to-deploy Web solutions platform is greater than ever as enterprises depend more and more on the Web to drive marketing, customer and partner communications, and employee collaboration,” said Daniel Kraft, Senior Vice President of Corporate Strategy at Open Text. “By proving the entire range of requirements in one Web Solutions suite, we are giving enterprises what they need to take full advantage of everything the Web has to offer, and do it with fewer resources both at implementation and over the long term.”
Making Web 2.0 Safe
While many Web 2.0 and social media tools such as blogs, wikis or RSS have moved into the enterprise, most deployments have been smaller scale at the departmental or workgroup level. There are several factors at work behind this limited embrace, including newness of the technology, the need to work with numerous different vendors, and risk of exposing confidential corporate information inappropriately.
Open Text Web Solutions provides the foundation for strategic, larger-scale deployment of Web 2.0 solutions. It offers a fully integrated set of capabilities, eliminating the need for point solutions while offering complete Web 2.0 functionality.
As employees experience social sites like Facebook or Wikipedia, they expect a similar experience in the workplace. They want personal, relevant information and open sharing with peers. However, many enterprises are reluctant to make strategic moves to 2.0 technologies due to legal, privacy and compliance concerns. In an industry first, the Open Text Web Solutions can intelligently monitor content posted to internal and external wikis and blogs and automatically notify moderators and site managers of content to adhere to industry and company policies.
“For many enterprises, Web 2.0 has remained locked in the experimental phase as IT and line of business managers try to figure out how to use these emerging tools effectively,” said Larry Cannell, an analyst with Burton Group. “As more integrated suites with greater safeguards arrive on the market, we will start to see enterprises more willing to use Web 2.0 technologies.”
Open Text Web Solutions: Tools for Success
Open Text Web Solutions, whether for the Web, intranets or extranets, includes a set of services designed to ensure immediate, lasting success. These core capabilities include:
– Experience Services – From custom portals to role-based applications,
deliver content to any target, channel, device or audience with
context and personalization at its heart
– Interactive Services – Building and managing massive Web sites can be
a daunting task. Open Text Web Solutions leverage tools to create,
manage, localize and design a Web experience with superior ease of
use and to deploy safe Web 2.0 applications for social interaction
with security rights and compliance.
– Optimization Services – Continuous improvement is vital to the
success of Web initiatives. Customers can gain insights from
analytics dashboards and search engine optimization to offer
streamlined processes to publish content from anywhere to anywhere.
– Library Services – Basic content services for document collaboration
let enterprises leverage existing libraries and repositories,
including Microsoft SharePoint and SAP.
The new release of Open Text’s Web Solutions, based on the CMS and LiveServer products, is available now with more solutions and additional features scheduled for delivery later this year. For more information, go to www.opentext.com/web-solutions.
Open Text will host its Content World 2008 conference in Orlando, Florida, November 18-20.