Business News
Quebecor World Extends Long-term Partnership With Parade Magazine
Wednesday 20. August 2008 - Quebecor World Inc. (TSX: IQW) is pleased to announce it has renewed and extended its long-term partnership with PARADE Publications, to print 100% of PARADE Magazine in the U.S.
PARADE, a division of Advance Magazine Publishers, Inc., is one of the premier Sunday Magazines in the U.S. with more than 71 million weekly readers. PARADE is distributed across the continent in more than 400 Sunday newspapers.
“We are very pleased to be able to extend this important and valued partnership with PARADE. The relationship between PARADE and Quebecor World spans 35 years and we are proud to continue to produce PARADE Magazine,” said Jacques Mallette, President and CEO Quebecor World.
“Quebecor Worlds commitment to customer service and quality were the key factors in our decision to renew with Quebecor World. In addition to consistent performance, Quebecor World provided us with capabilities unmatched in the marketplace,” said John Beni, Vice Chairman PARADE Magazine.
“Our coast-to-coast manufacturing platform creates significant value for national customers such as PARADE. Every week we are able to provide PARADE and its readers with a top-quality product that is produced closer to their readers thereby reducing cycle time and delivery costs. Our national platform and our commitment to customer service are what makes us the leader in the production of Sunday Magazines and retail inserts,” said Brian Freschi, President Marketing Solutions Group.