Business News

Tribune Appoints Gilbert as EVP/Multi-Media Sales

Friday 25. July 2008 - Carolyn Gilbert, former president of Critical Mass Media, Clear Channel's once industry-dominant research and marketing arm, has joined Tribune as executive vice president/Multi-Media Sales Group (MSG), Tribune's recruitment classifieds tele-sales division.

Her initial responsibilities include re-vamping and re-tooling MSG, as well as developing and executing plans for division expansion beyond recruitment advertising.

“Work ethic, intelligence and the ability to get things done quickly and efficiently make Carolyn a great fit for the new Tribune culture,” said Randy Michaels, Tribune’s chief operating officer. “I worked with her for 17 years at Jacor, and have absolutely no idea why she’d want to do it again — she knows what she’s getting into, and I’m glad she’s chosen to do it anyway.”

Almost three decades of experience and expertise in operations, systems and call center management make this first Tribune project an ideal match for Gilbert’s skills.

“It’s been awhile since I worked for a company whose values match mine — putting shareholder value, customer satisfaction and employee morale first,” said Gilbert. “What we’re doing at Tribune isn’t easy. But if we’re not going to have the wind at our backs, we might as well do it with the people who have them! I trust Tribune management to make decisions for the right reasons, and I trust my coworkers to work toward our common goals. Trust is a wonderful thing to feel again!”

Gilbert started her first new job in 27 years on July 7th, and has relocated to Chicago.