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SGIA ’08 Keynote: Personalize Your Growth & Success

Friday 18. July 2008 - Best-selling authors discuss how companies thrive beyond endless growth

Two business-growth strategists will lead the SGIA ’08 Keynote Luncheon (Atlanta; October 15, Noon-1:45 pm), examining the roles growth and success play in small to medium-sized businesses.

Doug Tatum, author of “No Man’s Land,” and Bo Burlingham, author of “Small Giants: Companies that Choose to Be Great Instead of Big,” will address what they call “no man’s land” — that tricky spot of companies being too large to be classified as small but too small to be considered big.

“Doug and Bo will draw much of their keynote content from their books, which are insightful and in-line with the changes we’re seeing in the specialty imaging industry,” said SGIA President/CEO Michael Robertson.

Attendees can maximize their keynote experience by reading the speakers’ books ahead of time. SGIA offers discounted and signed copies. You’ll find out how the transition period and growing pains for a small business can be what Tatum calls “an agonizing battle between the natural tendencies of a lonely entrepreneur and certain immutable laws of growth.”

To break free of the confusion and age-old pressures of endless growth, Tatum and Burlingham will show how corporations found other business goals, such as:
• Being great at what they do
• Aligning their company with its market
• Providing outstanding customer service

Don’t miss this unique chance to discover how to think differently about your company’s success and growth

http://www.SGIA.org
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