Offset Printing

New Issue of Heidelberg News

Packaging printing with global potential

Wednesday 09. April 2008 - Packaging printing with global potential

A whole range of analyses and studies show that the packaging printing sector promises to deliver sustainable, long-term growth. By 2020, for example, paper and cardboard consumption in this sector is set to grow by more than 150 percent in Russia, 100 percent in China, and 17.5 percent in Germany – per capita!

The latest edition of the Heidelberger Druckmaschinen AG customer magazine highlights exactly how numerous print shops around the world intend to get in on the action. The writers at Heidelberg News describe the development of the Indian company Parksons Packaging, which began to specialize in packaging printing twelve years ago and has since been able to target customers outside India. The magazine also showcases the German firm Edelmann GmbH, which has won a string of European awards over a period of decades. A feature on S. Silpa Co. also reveals how providing major international groups with high-end packaging printing services has delivered double-digit growth for this print shop in Thailand.

The magazine also provides an insight into the hot-off-the-press Prinect Packaging Workflow, reveals details of the latest printing strategies in the struggle against brand piracy, and introduces the Easygluer 100, which provides commercial printers with a cost-effective route into professional folding carton gluing. A major interview with CEO Bernhard Schreier also provides a glimpse of the very latest developments that Heidelberg has in store for visitors at drupa 2008.

And, last but not least, Heidelberg News also examines the sales-boosting potential of packaging from both neurological and marketing viewpoints, explaining why most packaging will need to be far more “courteous” in the future.

Issue 264 of Heidelberg News is available now.

http://www.heidelberg.com
Back to overview