Inkjet & Digital Printing

Lexmark extends color workgroup product line with new MFPs

Wednesday 27. April 2011 - Addition of new 'smart' devices with productivity solutions is latest advancement in Lexmark's suite of business-oriented printers, MFPs In an announcement made today, Lexmark International, Inc. (NYSE: LXK) introduced two new color laser multifunction products (MFPs) powered with intelligent, productivity-enhancing solutions to streamline paper-intensive business processes. Targeted to the rapidly growing mid-size workgroup segment, these intuitive MFPs exhibit a wide array of features and functions, adding to Lexmark's impressive portfolio of leading-edge hardware and innovative software and solutions.

X548 Color Laser MFP Family
The Lexmark X548de and X548dte color laser MFPs deliver the high performance, wide-ranging capabilities, time-saving solutions and advanced security features representative of more costly devices in the market – but with a smaller footprint and at an affordable price point.
Accentuated by a sophisticated, 7-inch color touch screen, the Lexmark X548 color laser MFP family comes standard with pre-loaded applications and can easily be customized with tailored workflows based on unique business needs. A step up from the Lexmark X548de base model, the Lexmark X548dte adds a hard disk to enable extra features, as well as a 650-sheet Duo Drawer for additional media handling capabilities.
The Lexmark X548 color laser MFP family is included in the exclusive Lexmark Rewards program(1), which rewards customers with free genuine Lexmark toner and imaging kits for sending their empty cartridges back to Lexmark for recycling or remanufacturing. Additionally, both models include the Lexmark Supplies Price Guarantee, an innovative program through which Lexmark pledges never to raise the price of toner cartridges for the life of these devices(2).
“The introduction of the X548 smart MFPs strengthens Lexmark’s position in a strategic growth area for our company – workgroup color laser devices,” said Marty Canning, Lexmark executive vice president and president of Imaging Solutions and Services. “We are committed to driving innovative, disruptive A4 technology with smart devices, customizable with industry-leading software and tailored solutions, to make our business customers more productive.”