Inkjet & Digital Printing
New Xerox Printers and Multifunction Products: Easy to Use Affordable, Reliable Technology for Small Businesses
Monday 26. May 2008 - With the launch of five printers and multifunction products, Xerox Corporation (NYSE: XRX) makes it easier and more affordable for small and mid-sized businesses to get more work done on even the tightest of budgets.
The new offerings range from the $279 Xerox Phaser 3100MFP multifunction printer that prints, copies and scans, to the $1,999 Xerox Phaser 5550 laser printer that speeds printing at a rate of up to 50 pages per minute (ppm). For more features, the new Xerox Phaser 3635MFP multifunction printer, starting at $1,799, is a 35 ppm networked system that includes advanced security options like image overwriting, encryption and authentication tools.
“The goal in today’s competitive business world is to do more while spending less” said Russell Peacock, president, Xerox Office Group. “That’s a challenge, especially for small and mid-size businesses that need to invest in order to grow. Xerox’s portfolio of technology gives these businesses an array of choices to fit the way they work without breaking the bank.”
The new Phaser black-and-white printers and MFPs join the company’s growing stable of products designed with the small and mid-sized business in mind and play critical roles in Xerox’s overall SMB strategy. In addition to a broader product portfolio, Xerox is expanding its distribution network, making it easier for the SMB market to benefit from the cost and quality advantages of doing business with Xerox. The company’s most notable channel expansion initiatives include the acquisition last year of Global Imaging Systems, Inc., in the U.S., and its planned acquisition of Veenman B.V., the largest office technology distributor in the Netherlands. In addition to these distributors, more than 7,000 sales agents and 40,000 technology resellers sell the Xerox brand around the world.
Reliable, Affordable
Built on the award-winning Phaser 5500 platform, the Phaser 5550 laser printer features automated tools for easy installation and service. The printer comes with PhaserSMART, an online troubleshooting tool that helps diagnose and solve potential printing issues, preventing maintenance calls and increasing its reliability. Starting at $1,999, the Phaser 5550 produces tabloid-sized prints up to 50 ppm for both single and double-sided pages.
“The reliability of the Xerox team and Xerox products has played a significant role in our recovery efforts since Hurricane Katrina, helping our dispersed employees get the University up and running as quickly as possible,” said Michael Britt, director of administrative service, Tulane University. “After moving our Phaser 5500 from inches of water in New Orleans following the hurricane to Houston – and back again – it still worked like new. In fact, the printer is still in use today with over 800,000 pages printed.”
Xerox combined ease of use, reliability and low-cost, to build the Phaser 3100MFP, which starts at $279. The system, Xerox’s lowest-priced MFP, makes office work easy with print speeds up to 21 ppm and features like scan to e-mail, a full keyboard for the fax directory, and Optical Character Recognition software that converts scanned documents into text-searchable files.
For the individual user or small workgroup, the Xerox Phaser 3250 laser printer, starting at $279, is small in size yet rich with features including automatic two-sided printing and the ability to print up to 30 pages per minute.
Rounding out the product launch, the company also announced the Xerox Phaser 3600 laser printer. Starting at $549, the Phaser 3600 prints up to 40 ppm and includes a standard one-year warranty with the option to extend up to three years – an offering not typically found on this class of product. Meeting the needs of workgroups, the Phaser 3600 includes advanced security features and Xerox’s CentreWare Internet Service technology, making the printer easy to use and maintain.
Recycling
The Phaser 3635MFP, Phaser 3100MFP, Phaser 5550, Phaser 3250 and Phaser 3600 are part of Xerox’s Green World Alliance. The Xerox Green World Alliance is a worldwide initiative to encourage customers large and small to recycle or dispose of supplies in a manner that minimizes impact to the environment. This partnership with customers has resulted in more than 2.7 million cartridges and toner containers being returned in 2006. Xerox processed 1.3 million pounds of post-consumer waste toner for reuse, and the plastic bottles customers used to return waste toner to Xerox-nearly 100,000 of them-have been recycled.
Availability
The Phaser 3635MFP, Phaser 5550, Phaser 3250 and Phaser 3600 are available immediately worldwide through Xerox direct sales, agents, resellers, dealers, concessionaires, by calling 1-866-480-3119, or going online at http://www.xerox.com/direct. The Phaser 3100MFP will be available worldwide in early June.