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X-Rite Underscores Customer Commitment With Cutting-Edge Color Management Solutions & Personalized Training Program at PMA08
Friday 01. February 2008 - Revolutionary Approach To Color Understanding, X-Rite i1Defined, On Display Along With X-Rite Products In Booth Q167/169 - Plus Special Color-Specific Events Throughout The Show
X-Rite, Incorporated the world leader in color management and measurement technologies, showcases its innovative line of solutions for exceptional color control in RGB and CMYK workflows as well as an unprecedented color training program for its i1 solutions – at PMA 08, January 31 – February 2, 2008, Las Vegas Convention Center, South Hall, Las Vegas, Nevada.
Visitors to Booth Q167/169 have the opportunity to explore, first hand, i1Defined – the industrys first-ever interactive training to come bundled with color management software. The unique program offers a level for all X-Rite i1 solutions as well as an additional free remote session with a color expert for select systems. The full i1Photo line of innovative color management solutions also is on display at PMA08, along with the automated test chart reading capabilities of the acclaimed i1iO and i1iSis, and the industry standard color-matching methodology of ColorChecker.
X-Rite – All You Need to Know About Color From IQ Test & Time With The Experts To the Latest Pipeline Developments
Attendees Can Test Color IQ. All are encouraged to stop by the X-Rite Booth (Q167 & Q169 on the 2nd floor) any time during the show to test their Color IQ. Booth visitors can take X-Rites free electronic test right from the show floor to quickly and accurately determine how well their eyes see color. By taking just a few minutes to arrange a series of colors onscreen, photographers can find out either that they have perfect vision when it comes to color or where along the spectrum they might have color discrimination.
Media-Only Preview Provides “Sneak” At Color Excellence. X-Rite offers journalists a special viewing of both i1 Photo and i1 Defined at the media-only press preview Sneak Peek on January 30, Noon-3:00pm, Las Vegas Convention Center, South Hall- East Entrance 2nd floor; Mark Gundlach, lead PCT trainer for X-Rite Color Services, will be available during this preview event to supplement the interactive color training experience with real-time guidance and answer any follow up questions.
Media-Press (Only) Can Take A Rare Glimpse Into The Pipeline. PMA 08 also provides pre-registered journalists with glimpses into the development pipeline of this worldwide color technology leader, which recently acquired color-matching system developer PANTONE. On Thursday January 31st an invitation-only press conference previews the latest workflow-based solutions for color excellence targeted to a broader creative market. For The Invitation-Only Press Preview Event Press-Pass Click Here: (http://www.cjcstrategists.com/resources/pma08/PressPass.pdf) or call 917.714.1910
Journalists Can Interview A Color Training Expert During the Show. Member of the press also have the opportunity to interview X-Rites Mark Gundlach about the hour-long personalized training session that comes bundled with select X-Rite i1 solutions during normal booth hours. Interview times are limited. Schedule now, with CJC Strategists at 917.714.1910 or 347.581.5969.
Explore Industrys First-ever Interactive Training At This Years PMA
All attendees who stop by Booth Q167/169 can experience X-rites innovative approach to color understanding for themselves. Both levels of the industrys first-ever interactive color training program will be on display throughout the run of the show:
Learn more about the Flash-based i1Defined Interactive Training CD that comes with every X-Rite i1 system. See how to choose topics and pacing, learning color fundamentals, system basics, and digital workflow foundations in a customized and easy-to-understand way.
Explore the many benefits of i1Defined Personal Color Trainer (PCT) the one-on-one remote training with a color management expert. Experience the personalized, hour-long web-based session during which the trainer can also interact directly with the customers computer to address specific workflow issues. One PCT session is included with i1Photo, i1Photo SG, i1Proof and i1XT bundles, with additional sessions available.
Learn details of the i1Defined loyalty promotion, available for existing customers to access i1Defined at special pricing, as well.
Color Excellence In Any Photographic Workflow Displayed In Booth Q167/169
PMA attendees also may explore details of the latest color management technology for themselves. All i1 systems on display in Booth Q167/169 are designed for reliable, accurate and predictable color on-screen as well as consistent color reproduction without rework and waste in virtually any photographic workflow.
Specifically, the following are showcased at this years show:
The i1Display2 offers both easy- and advance-mode Wizards, featuring the advanced capabilities of Workgroup Match and Validation. The same colorimeter sensor delivers higher repeatability, faster measurements and higher sensitivity in the dark areas for better control in shadow detail and more neutral gray scale. The sensors lightweight, sleek design comes with a snap-on ambient light head that also acts as a dust protector. All in all, the X-Rite i1Display2 is designed to yield the best quality profiles in todays RGB workflow, Mac and Windows compatible.
The i1PRO – this true spectrophotometer leverages its Swiss engineering to drive the entire i1Photo line, with the power to implement effective, predictable and accurate color-managed digital workflow in either RGB or CYMK production environments – from camera to display to final output. The i1PRO technology also has been integrated into the industrys finest printers such as the HP Designjet Z Series and subsequently adopted by some of the worlds leading photographers like Andy Katz (read more: http://www.cjcstrategists.com/resources/ppe07/AKatz100907a.pdf) who credits the Designjet with his ability to produce a phenomenal gallery showing in record time.
The i1Photo – delivers complete color-precise digital RGB workflow, including the ability to calibrate all types of monitors and profile printers, scanners, digital cameras and digital projectors with a white-surface backup board and highly sophisticated ruler system that enables easy one hand scanning operation. The i1Photo also captures both flash and ambient light conditions with a revolutionary ambient light head and provides easy profile editing functionality. It comes complete with full RGB test chart technology plus a quick method of creating small test chart CMYK (Easy) profiles for in-house comps in a snap. Ultra upgradeable to full CMYK test chart technology via easy access code.
The i1Photo SG – all the benefits of the i1Photo including the Digital ColorChecker Semi-Gloss (SG) chart for profiling the digital camera environment.
The i1Proof – a sophisticated solution ideal for CMYK workflows utilizing a Postscript RIP. i1Proof provides advanced CMYK and small test chart RGB output profiling. Other great features include the ability to profile monitors, scanners, projectors, edit profiles, measure and share spot and PANTONE colors and measure lighting conditions.
The i1XT – the complete i1 system for measuring and controlling color on monitors, scanners, cameras, RGB & CMYK printers and digital projectorswith the complete i1 Beamer kit included.
The i1iO – Automated Scanning Table – sets a new industry standard for color quality by providing existing and new i1PRO users with an easy method to automate digital workflow for the fastest measurements of reflective test charts while maintaining the flexibility to profile monitors, scanners, projectors and printers, at an incredible price point. It is the only device on the market capable of reading substrates with unlimited thickness up to 10mm.
The i1iSis – delivers unparalleled ease of use for those who need to measure color in reflection charts only, with capabilities that eliminate the most time-consuming tasks of cutting charts and feeding multiple pages. The i1iSis delivers fast and accurate measurements for reflective test charts on substrates that fall within the thickness range of .08 to .45 mm, such as inkjet, copier, coated and uncoated paper.
The ColorChecker – features a scientifically prepared method of ensuring a color match under any illumination and with any color reproduction system.