Inkjet & Digital Printing
Digital large format printing for label converters – an introduction
Friday 21. April 2023 - Xeikon label presses are designed to make it easy for converters to deal with large format printing and variable cut-off on their digital machine. In fact, digital large format printing has a number of major benefits over other methods.
By Danny Mertens
Xeikon label presses are designed to make it easy for converters to deal with large format printing on their digital machine. In fact, digital large format printing has a number of major benefits over other methods. For one, printing both the labels and the advertising material on the same press will guarantee a consistent look.
Evidently, maximum print sizes may vary from printer to printer. However, generally speaking, the following jobs are considered large format:
Store display
Shelf-ready packaging
Promotional posters and stickers
Banners
Wallpapers
Benefits of digital large format printing
The benefits of digital label printing also apply to large format printing. The cost is typically lower, especially for small run jobs. There is no need for printing plates and the setup is really easy, resulting in a much faster turnout time. Digital large format printing allows changes and manipulations to designs to happen really fast. Furthermore, all prints are consistent and precise, meaning there is no variance between each print, also because human intervention is not required. Another advantage is that digital large format printing allows for printing on a variety of substrates – basically anything that goes into the digital press. Working with Xeikon gives printers the additional advantage in that they are printing odorless and with great lightfastness. In other words, the product will look great on the shelf, even after a longer period.
Large format printing for label converters
The Xeikon 3050, in particular, with its variable web width (up to 516 mm or 20.3″) is great for large format printing. In terms of substrates, the Xeikon 3050 handles all common label substrates, as well as vinyl (sticker printing), paper and carton (for posters) and translucent PET (for lightboxes). In other words, ideal for large format printing!