Prepress
McClatchy implements Newscycle Circulation system at 20 media properties
Friday 10. June 2016 - The McClatchy Company continues to deploy the NEWSCYCLE Solutions Circulation platform throughout its organization, with media properties in Washington and Idaho the latest to go live on the cloud-based Newscycle Circulation system. The installations complete the sixth phase in a nine-phase project, with 20 McClatchy publications now using Newscycles hosted circulation management system. The next phase is expected to be live in October, 2016.
McClatchy uses Newscycle Circulation to increase subscription sales revenue, improve subscriber retention levels, and simplify the order-to-payment process. The system provides campaign management tools to help McClatchy target and manage subscription offers and create new revenue opportunities.
The recent McClatchy go-lives include:
The Bellingham Herald, Bellingham, WA; Tri-City Herald, Kennewick, WA; The News Tribune, Tacoma, WA; The Olympian, Olympia, WA; Idaho Statesman, Boise, ID.