Business News

RR Donnelley Awarded New Multi-Million Dollar Multi-Year Magazine Production Agreement by Bauer Publishing Group

Monday 21. February 2011 - To Produce Woman's World and Life & Style Weekly

R. R. Donnelley & Sons Company (Nasdaq:RRD) announced today that it has been awarded a new multi-million dollar multi-year magazine production agreement by Bauer Publishing Group. Under the terms of the agreement RR Donnelley will print, bind and drop ship 100% of Woman’s World’s production and will also serve the publisher’s printing and related needs for Life & Style Weekly magazines distributed throughout the American southeast. Both titles are produced weekly.
“Reaching an audience of more than 7.5 million, Woman’s World is the premier weekly service book and Life & Style, with an audience of nearly 5.5 million, is the celebrity style authority,” said Hubert Boehle, Bauer Publishing Group’s President & CEO. “We believe that RR Donnelley’s resources make it an ideal fit for bringing our engaging mix of editorial and advertising to life in a way that engages and delights our readers.”
RR Donnelley will draw on its extensive platform that includes gravure and offset printing capabilities to serve Bauer Publishing.
“RR Donnelley has an impressive workforce and mix of capabilities,” added Richard Buchert, Bauer Senior Vice President. “We also believe that its resources and history of developing innovations offer the potential for additional value.”
John Paloian, RR Donnelley’s Chief Operating Officer stated, “We are very proud and grateful to have the opportunity to serve Bauer Publishing by using a blend of craftsmanship and technology to produce these premier weekly titles.”
“Our integrated communications platform is designed to respond to publishers’ and other customers’ needs for fast, responsive and accurate service, with local, regional, nationwide, or even global distribution,” added George Zengo, RR Donnelley’s Chief Sales Officer. “We look forward to delivering for Bauer Publishing.”