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Condé Nast to use Adobe Digital Publishing Suite across magazine portfolio
Thursday 25. November 2010 - Joe Simon, chief technical officer of K4 customer Condé Nast, announced that the company has chosen to use the Digital Publishing Suite across its magazine portfolio. Based on previous experience using the Digital Publishing Suite to build digital editions of "WIRED" magazine and "The New Yorker", the magazine publisher will use Adobe services and technologies to produce and deliver editions for additional titles on iPad, Android devices and other digital platforms.
“Our collaboration with Condé Nast has set a new benchmark for digital publications, with radical advances in interactivity, design and advertising engagement,” said David Wadhwani, senior vice president and general manager for Creative and Interactive Solutions, Adobe. “Now readers worldwide can look forward to even more of their favorite magazines coming to whatever hardware platform they choose – on Blackberry Playbook, Android, iPad and other devices.”
“Using the Adobe solution allows us to deliver stand-out digital publications and also provide the analytics we need to optimize our editorial and advertising content,” said Joe Simon.