Offset Printing

PMDC Visit Inspires New Mexico Printer To Purchase New Heidelberg Press

Thursday 12. February 2009 - John King, owner of The Paper Tiger in Santa Fe, N.M., was looking for a press with high productivity and fast makeready times that could compete with digital alternatives.

He found just that in a new 4-color Speedmaster SM 52 press, equipped with an in-line aqueous coater and Heidelberg’s innovative Anicolor inking system. King and his staff traveled to Heidelberg’s Print Media Demonstration Center (PMDC) in Kennesaw, Ga. to see the press in action, and were so impressed by what they saw that they wound up purchasing the demo press. The investment has paid off. “It’s great having a coater on the machine,” King said. “It really improves the product. Fingerprints don’t show and it’s a much harder image.” Founded in 1978, The Paper Tiger has 14 employees and focuses on general commercial, business marketing and direct mail. In addition to the new press, the shop also runs an existing Speedmaster SM 52 and a Printmaster GTO from Heidelberg. King and his staff are also impressed with Heidelberg’s service, especially its Systemservice 36plus program, which includes all parts and labor for three years. “It’s a great thing,” King said, adding, “Heidelberg has been very proactive in identifying problems via computer hookup. And the people who work on the presses are eminently qualified.”

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