Consumables

Performa 2S gains market share

Stora Enso’s Performa 2S board is gaining market share in the category of two-side, coated folding boxboard.

Tuesday 13. January 2009 - Stora Enso's Performa 2S board is gaining market share in the category of two-side coated folding boxboard, which is used for high-quality graphical and packaging products. Since its market launch over a year ago, the board has quickly increased its domination in its product category.

“Performa 2S is currently the only viable option for customers seeking this type of board. It has such a superb bulk and stiffness that it is unlikely that any other product could advance and seriously challenge our leading position in this category,” says Pasi Ahokas, Vice President, Stora Enso Graphical Boards.

Bulk and stiffness from CTMP

Performa 2S belongs to Stora Enso’s Performa CTMP product family and is available in grammages from 215 to 400 gsm. “Performa CTMP boards combine the stiffness, runnability and high yield of folding boxboard with the mechanical properties and chemical purity of solid bleached sulphate board,” Ahokas says. “Performa 2S is typically used by our customers for magazine covers, brochures, folders, greeting cards and displays, as well as cosmetics and luxury packaging.”

CTMP (chemi-thermomechanical pulp) is used in the middle layer of the board, a construction that provides superior performance in printing, converting and demanding end uses. Besides its bulk and stiffness, Performa 2S offers excellent print results and folding strength. Performa 2S was awarded a Bronze Leaf prize for excellence in foil stamping and embossing by the American Foil Stamping and Embossing Association in 2008.

http://www.storaenso.com
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