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printservices at drupa 2008
Friday 30. May 2008 - Even more service for the customers
Concepts to help reduce operating costs – TelePresence with additional features – UpCode provides mobile marketing for print media – Inkjet opens up new business fields in newspaper printing – New training courses for successful learning over the long term
At drupa 2008 from 29 May through 11 June in PrintCity Hall 6 of the Düsseldorf trade show site manroland is to present new products for the printservices portfolio, one of the four PRINTVALUE sectors. The products can be combined with the ProServ service packages to provide sheetfed and web press customers with modular service levels..
Reducing operating costs with LifeCycleManagement
With a wide variety of concepts, manroland is to show how web and sheetfed printing companies can reduce their operating, materials, maintenance and staff costs. The decisive factors here are utilization of new technologies and upgrades as well as optimized maintenance concepts and processes. The goal of manrolands Life-CycleManagement approach is to drastically reduce the operating costs of a press over its entire life cycle. This is supported by the customized ProServ service contracts within the printservices portfolio which are mainly oriented on efficient maintenance, technical support and upgrades for increasing press output. Other approaches for maximizing potential savings are offered by the PRINTVALUE sectors printadvice, printcom and printnet.
Hands free in the event of a breakdown
When they have problems, web and sheetfed press customers get rapid assistance from manroland technicians via the TelePresence service portal. With remote diagnosis customers are helped to solve the problem on their own. This is now made easier with the Wireless Headset, a wireless Internet telephone connection with which customers have both hands free to follow the manroland technicians instructions. Also with the Webcam, the technician can provide remote service and get a live view of the problem area to diagnose the fault.
TelePresence systems from manroland not only support customers when they have problems but, with a ProServ service contract, can also provide preventive analyses and need-oriented maintenance. The latter is made possible by the MaintenanceManager integrated in TelePresence. All scheduled maintenance work is clearly shown and a manroland technician is automatically notified when maintenance is due to be carried out. This support is already available and can be flexibly defined in a ProServ service contract, thus ensuring the highest level of printing system availability.
Interactive print media
UpCode is the name of the Finnish process that links printing and mobile phone technology. Handling is very simple: with an Internet-capable mobile phone with a camera function the reader photographs printed square barcodes and is linked to further applications. There are virtually no limits to what this can be used for. Spoken texts, video clips, photos or music can be integrated within printed products, or price lists can be updated, tickets can be ordered, and one can even participate in prize games. printservices offers UpCode licenses which enables customers to add value to certain printed products.
Innovations in newspaper printing
The Integrated Inkjet system solution that manroland has developed together with the Kodak Graphic Communication Group provides the prerequisites for new business models and ideas in newspaper production. It offers completely new marketing and revenue potential because it is ideal for personalization, graphics, address and barcode imprints, and numbering, even in a newspapers inside pages. Actual customer applications along with an exhibit of a KODAK VERSAMARK Inkjet printing head will be presented at drupa 2008.
Training to be successful
The right mix of theory and practice plus a regular intake of fresh knowledge is essential for successful learning over the long term. The new training concept for manroland customers and employees is based on the three pillars of private study, practical training e.g. on the newly developed newspaper press control console simulator, and regular repetition through E-Learning. The courses are designed for printers, maintenance and service staff, and specialists for process engineering, printing technology or prepress. They are modular and can be flexibly adapted to suit individual needs right up to company-specific staff development plans. By the end of this year a new Training Center equipped with the latest technologies will also be opening in Augsburg.