CTP - Computer to Plate
FFEI appoints Zoe Gillard as Marketing Communications Manager
Wednesday 12. March 2008 - Digital imaging specialists, FFEI, has appointed Zoe Gillard as its new Marketing Communications Manager, responsible for supporting its CTP, Software, Inkjet and Life Science product portfolio.
Zoe joins FFEI from ACCO UK, the global leader in office products. Her experience and knowledge of product development, management and launch activity, mixed with brand research and general day-to-day marketing activities, will significantly streamline the FFEI marketing function, and enable it to further extend its market penetration.
I am delighted to have secured the FFEI role, comments Zoe Gillard. At FFEI I will be working in an environment that would broaden my creative opportunities, and expose me to the full marketing mix.
I am responsible for raising awareness of the global FFEI brand, while helping to support the development and sales of our product portfolio and partner programme. Being a smaller company, my role at FFEI is much more integrated, with increased responsibility across the whole marketing function. As such, I relish the opportunity Drupa presents – in enabling us to demonstrate FFEIs capabilities and attract new partners, while building on our distributor relationships.
At Drupa 2008 (Hall 7a, B19), FFEI will show new and improved solutions to its comprehensive graphic arts product portfolio designed to further enhance the efficiency, productivity and profitability of worldwide print suppliers. With a host of product enhancements to its commercial and newspaper based Violet CTP engines and software solutions, and a market leading creative 3D tool, inkjet label printer and exciting new inkjet finishing technology, FFEI promises to deliver a great show.
Linda Beal, Sales and Marketing Director at FFEI comments, Zoe joins FFEI at a very exciting time. The company has enjoyed great success since its management buyout in November 2006 and the future looks set to be increasingly prosperous. Zoes commercial experience and skills, mixed with excellent drive and enthusiasm is already positively impacting our business and our marketing activities.