Inkjet & Digital Printing
Ricoh Americas Corporation and PEAK Resources Sign Distributor Agreement
Tuesday 04. March 2008 - Ricoh Americas Corporation and PEAK Resources Inc. (PEAK), a leading systems integrator, today announced that a distributor agreement has been signed between Ricoh's Production Printing Business Group (PPBG) and PEAK. This is the first distributor agreement for PPBG's indirect channel.
PEAK, headquartered in Denver, Colorado, is currently the only distributor authorized to resell the DDP line of PPBG products, including the Ricoh DDP 70e, Ricoh DDP 92, and Ricoh DDP 184 as well as the Ricoh EMP 156 to its resellers around the country. A mutual go-to-market strategy will build a broader customer base for both companies while providing a new sales channel for PPBG.
“We are very excited about our new relationship with PEAK Resources. With its strong channel experience, PEAK is a perfect fit for bringing our solutions to the marketplace and taking our channel to the next level,” said Tim Vellek, vice president, PPBG, Ricoh Americas Corporation.
PEAK will utilize Ricoh’s technology portals to train its resellers on PPBG’s products and develop consistent programs and marketing tools that will help resellers take these products to market. In addition, Ricoh will be hosting several webinars for PEAK’s resellers nationwide to fully immerse them in the PPBG product line. PEAK is one of the largest distributors for InfoPrint Solutions, a joint venture between Ricoh and IBM.
“This agreement fills out PEAK Resource’s portfolio for cut-sheet production and high-end color products that can be taken to market to suit our current partners’ needs,” said Vince DeRose, president, Peak Resources. “Our alignment with Ricoh, a company known for dependable and intelligent products and solutions, will give us an entree into a new set of resellers and channel partners.”