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Kodak PROFESSIONAL T-MAX 400 Film Receives 2008 Hot One Award from Professional Photographer Magazine
Monday 21. January 2008 - Marks Second Straight Year that Kodak Receives Hot One Award for Its Professional Films
For the second consecutive year, Eastman Kodak Company has received the Professional Photographers Hot One award for its professional films. This year, Professional Photographer awarded KODAK PROFESSIONAL T-MAX 400 Film the “Hot One Award” for black-and-white films. The new film, utilizing Kodaks patented T-GRAIN emulsions, delivers finer grain and higher sharpness. T-MAX 400 now stands alone as the worlds finest grained and sharpest 400-speed black-and-white film, offering photographers a level of clarity normally only available from a 100-speed film. T-GRAIN emulsions, first introduced 25 years ago, remain the gold standard in the photographic industry. This award follows the 2007 Hot One Award given to KODAK PROFESSIONAL PORTRA 800 Film, part of Kodaks iconic PORTRA family of films, for color negative films.
The Professional Photographer Hot One Awards honor the photography industry’s best new products for professional application. The mission of the awards is to provide Professional Photographer magazine’s readership with a compendium of the newest, hottest, most innovative products available. A panel of 18 judges, all practicing photographers, voted on products that ranged from film, digital cameras and inkjet printers to educational resources.
“Its thrilling to receive this award for TMAX 400 Film from the very professionals were committed to supporting,” said Mary Jane Hellyar, president, Film, Photofinishing, and Entertainment Group and executive vice president, Eastman Kodak Company. “The nature of the category alone highlights the relevance of film in todays professional photography industry. It also motivates us to continue the Kodak tradition of making the best products available on the market, and to ensure that professional photographers continue to have choice when deciding on the best tools for the job.”
“As the Hot One Awards continue to expand, the competition for each category has heated up accordingly. For the 2008 awards, we had more than 220 total products entered in 58 categories by nearly 150 companies,” said Jeff Kent, Hot One Editor, Professional Photographer magazine. “That makes the 2008 Hot One Awards one of the biggest, most comprehensive photographic product competitions in the industry. Winners of a 2008 Hot One Award should be proud that they have achieved recognition in such a competitive and high-profile award process.”